EXPO2025 Theme Weeks

Programme details

Is the Malaysian Community Ready for ReDI? This session will explore how Retail Digitalisation Initiative (ReDI) is empowering rural communities through basic technology awareness programs and the expansion of digital applications.

Programme Details

(A) TED Talks Session by three (3) expert panels:

1) How does Malaysian Community Ready with ReDI?

Presenter: Mr Muhamad Hanif bin Asa'ari, Director of Distributive Trade and Services Industry Secretariat, Ministry of Domestic Trade and Cost of Living, Malaysia

2) From Cash to Digital: How TNG Digital is Revolutionizing Payments for Micro Businesses in Malaysia

Presenter: Mr Alan Ni Xiang, Chief Executive Director, TNG Digital Sdn. Bhd.

3)The Success Story: How Cashless Payment Improve The Business?

Presenter: Yiap Phing Phing, Director of Village Burger

(B) Documentary and infographic videos of ReDI journey and how cashless adoption evolve in Malaysia

(C) Business matching session between e-wallet providers in Malaysia (PayNet/ TNG Digital/ Maybank/ Agrobank) with potential partners

Cast

Speakers

MUHAMAD HANIF BIN ASA'ARI

Director, Distributive Trade and Services Industry Secretariat, Ministry of Domestic Trade and Cost of Living, Malaysia

Mr Muhamad Hanif Bin Asa’ari was a lawyer by profession before joining the Malaysia Administrative and Diplomatic Service in 2003. For over 20 years in civil service he holds various post at Ministry of Home Affairs, Immigration Department and Khazanah Nasional Berhad. He serves as Director of Secretariat of Distributive Trade and Service Industry at Ministry of Domestic Trade and Cost of Living from January 2020 until now.
Mr Muhamad Hanif Bin Asa’ari holds a LL.B Hons from International Islamic University of Malaysia (IIUM) and MSc in Migration, Mobility and Development from School of Oriental and African Studies (SOAS) UK.

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ALAN NI XIANG

Chief Executive Director, TNG Digital Sdn. Bhd.

Alan Ni was appointed as the Chief Executive Officer at TNG Digital in April 2022, after holding the position of Chief Operating Officer (COO) in August 2018. With over two decades of experience in consumer and commercial finance, risk management, and fraud prevention, Alan has led in various countries including the United States, Korea, Thailand, China, Indonesia, and Malaysia. He has held the position of Senior Managing Director at CIMB and Country Head of Credit at Standard Chartered Bank. Alan's expertise includes portfolio management, risk analysis, and market development, with outstanding achievements as Chief Marketing Officer at GE Capital, Indonesia. He holds a Bachelor's Degree in Economics and an MBA in Finance from prestigious institutions.

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YIAP PHING PHING

Director, Village Burger

Yiap Phing Phing is a Director of Village Burger specializes in delicious local Western food and gourmet burgers, making quality dishes affordable for all residents of Kampung Juru, Penang. Village Burger was established in April 2021 during the pandemic, driven by the desire to make Western food affordable for everyone. Since then, we have become a beloved dining spot in the area.

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The Future of Community and Mobility Week

Retail Digitalisation Initiative (ReDI): Driving Cashless Adoption and Technology in Rural Malaysia

The Retail Digitalisation Initiative (ReDI) is an initiative by Ministry of Domestic Trade and Cost of Living, Malaysia aims to encourage the use of cashless payments among small retailers in rural Malaysia. As part of the Twelfth Malaysia Plan (2021-2025), the goal is to have at least 15,000 merchants adopt cashless platforms by 2025. To bridge the digital gap between rural and urban areas, ReDI collaborates with various agencies and service providers to create advocacy programs and facilitate e-wallet adoption. The initiative empowers rural communities to integrate technology into their daily business activities while addressing Malaysia’s diverse cultural needs. Key efforts include ReDI tours, advocacy events, public onboarding challenges, and e-wallet incentives, which have successfully raised awareness and adoption of cashless payments in rural areas.

  • 2025.05.25[Sun]

    10:0012:30

    (Venue Open 09:30)

  • Theme Weeks Studio
  • * Programme times and content are subject to change. Any changes will be announced on this website and via the ticket booking system.

OTHER PROGRAM

The Future of Community and Mobility Week

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