EXPO2025 Theme Weeks

Programme details

1. Enabling Smart Communities and Engaged Cities through Play

This presentation will delve into the context of Saudi Vision 2030 as a living example, featuring case studies around the world, and concluding with the future of Gamification in smart communities.

2. Empowering the Next Generation of Learners

Exploring the image of a world where every learner finds their IKIGAI. This presentation explores how designing purpose first can structure a purpose-first education system.

3. Enhancing Psychological Resilience by Gamification and AI: Present and Future

Delving into the history of the application of Gamification and AI in enhancing psychological resilience.

4. EdTech Transforming Learning and Play

This dialogue approaches Gamification from the lens of promoting digital wellbeing and the role technology plays in education

5. Gamification: Future Prospects

A panel discussion with experts from AI, EduTech, and smart communities—learning in the era of AI

Reports

【Reflection】

The session delivered presentations to encourage designing purpose first that can structure a purpose-first education. The speakers mapped how Gamification and AI can enhance psychological resiliance. By using a dialogue presentation, the audience were invited to participate and share their experince in transforming learning through AI.

【Post EXPO Initiatives】

To thrive in an AI-driven world, we must combine critical thinking, creativity, emotional intelligence, and digital literacy with a lifelong learning mindset to responsibly harness technology and shape an inclusive, human-centered future.
Understanding the complex interaction between the human mind and AI is essential, as its influence on our psychological processes and behaviors may reshape human nature itself—underscoring the need for deeper research and conscious, responsible use.
The rise of AI demands not only technical proficiency but a renewed focus on human strengths—such as empathy, critical thinking, and ethical reasoning—while Sync’s global initiatives highlight the urgent need to integrate digital wellbeing, human-centric design, and governance into AI development to ensure equitable, safe, and psychologically healthy use, especially for vulnerable and AI-native generations like Gen Alpha.
Our greatest skill will be learning to partner with intelligent systems without surrendering human purpose. We must move from digital literacy to digital fluency knowing when, why, and how to work with AI. We must design communities, platforms, and gamified experiences that augment human connection, health, sustainability, and civic participation. At ROSHN, every digital initiative from community challenges and wellbeing trackers to AI-enabled urban services is built on a simple belief: the smarter the technology, the more human our communities must become.

Cast

Moderator

Sho Sato

CEO, LUDiMUS Inc.

Sho Sato is the CEO at LUDiMUS Inc., a leading specialists group for international expansion in the game industry. He is the co-founder and Secretary General of iGi, Japan’s only game incubation program, and an advisor for the So-Fu game accelerator by the Ministry of Economy in Japan. Since 2024, he has served as the chairman of SIG Incubation under the International Game Developers Association, connecting over 120 leaders from incubators in 60 countries. He has spoken at global events including Tokyo Game Show 2024 and India Game Developer Conference.

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Speakers

Dr. Fahad Al Beyahi

Digital Wellbeing Expert, Sync Research Lead, King Abdulaziz Center for World Culture

Dr. Fahad Al Beyahi has over two decades of experience in healthcare and corporate citizenship. He is a leading expert in digital wellbeing and leads global research initiatives and workshops through Sync Digital Wellbeing. He has spoken at major events such as IGF Riyadh and Misk Global Forum 2022 on “Digital You vs. IRL You.”

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Dr. Md. Mamun Rashid

Data Scientist, Sync Digital Wellbeing, King Abdulaziz Center for World Culture

Dr. Md. Mamun Rashid is an AI and LLM expert and Data Scientist at Sync Digital Wellbeing. He earned his PhD from CERN in collaboration with the University of Kent. He has led digital innovation projects and collaborated with the University of Oxford, Imperial College London, King’s College London, Google DeepMind, Microsoft, and AWS.

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Dr. Melisa S. Valle

Senior Education Specialist & Psychologist, Sync Digital Wellbeing, King Abdulaziz Center for World Culture

Dr. Melisa S. Valle is a Senior Education Specialist and Psychologist with deep experience in the Middle East. She focuses on inclusive early childhood development and has worked on research, psychotherapy, safe play spaces, policy development, and resilience-building for vulnerable communities.

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Dr. Mohammed Alhussein

Founder & CEO, Mozn

Dr. Mohammed Alhussein is the Founder and CEO of Mozn, a pioneering AI company leading innovation across industries in the region. Under his leadership, Mozn empowers organizations with AI-driven solutions that enhance decision-making, operational efficiency, and competitiveness in the digital era.

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Yazeed Alghamdi

Head of Emerging Technologies, ROSHN

Yazeed Alghamdi is an experienced IT professional with over a decade of expertise in digital transformation and strategy. Currently, he leads the Emerging Technologies division at ROSHN, focusing on Smart Cities, Digital Strategy, and next-generation innovation in real estate and community development.

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Dr. Khan Md. Anwarus Salam

Beyond AI Promotion Division, SoftBank Corp.

Dr. Khan Md. Anwarus Salam leads projects in generative AI and educational technology at SoftBank. He develops intelligent learning platforms that integrate AI tutors, gamification, and vision-language models, and shares advanced use cases through Axross Recipe, winner of the Google Cloud “AI Innovation” Award.

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Prof. Norito Kawakami, MD, PhD

Project Professor of Digital Mental Health, Graduate School of Medicine, The University of Tokyo

Prof. Norito Kawakami is a prominent researcher in mental health and occupational medicine. He has published over 450 papers in international journals and has received prestigious awards from the Japan Medical Association and Ministry of Health, Labor and Welfare. In recognition of his academic achievements, he was awarded the Medal with Purple Ribbon by the Emperor of Japan.

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Learning and Playing Week

Gamification: Future Prospects

Explore the rise of a new technological era that acts as a powerful catalyst for transforming education, benefiting both people and the planet. This session will dive deeper into how cutting-edge technologies—such as AI, and the EduTech landscape—are reshaping educational methods, making learning more accessible, personalized, and impactful. Emphasizing lifelong learning, this session will highlight how EdTec (Educational Technology) is empowering individuals to develop skills throughout their lives continuously.
A line of expert speakers will share their views through presentations, dialogue, and panel discussions on Topics Including Gaming and Digital wellbeing, EduTech, GenAI for smart and sustainable cities, and lifelong learning.

  • 2025.07.21[Mon]

    13:4516:30

    (Venue Open 13:30)

  • Theme Weeks Studio
  • * Programme times and content are subject to change. Any changes will be announced on this website and via the ticket booking system.
  • * The schedule is subject to change depending on the organiser's circumstances.

OTHER PROGRAM

Learning and Playing Week

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